The B.A. in Corporate Communication (BCC) is a broad-based, multidisciplinary degree program combining business with a wide variety of communication courses. The program establishes a solid foundation related to how businesses communicate internally between people and departments, as well as externally with stakeholders, the public, and other key audiences. Students will be exposed to different communication tools, processes, and strategies within the organizational setting and learn to utilize them appropriately. Writing, presentation, and interpersonal skills are emphasized throughout the curriculum to develop skillful communicators who are highly regarded in the workplace. Whether you're interested in becoming a communications professional or a more effective communicator, the BCC will provide the knowledge and skills to help you become a more capable manager and leader.

Students complete all courses (most taken two at a time on the same two nights each week) in the 16-month BCC, which constitutes their major. Completion of the BCC core fulfills approximately one-third of the 128 credits required for graduation. Due to the nature of the curriculum, study teams do not meet in the BCC.

Curriculum:

FOUNDATIONS in CORPORATE COMMUNICATION (3crs/8wks)

PERFORMANCE MANAGEMENT ASSESSMENT I

EFFECTIVE WRITING for BUSINESS COMMUNICATION (3crs/8wks)

CORPORATE PRESENTATION & PERSUASION (3crs/8wks)

PUBLIC RELATIONS & MEDIA COMMUNICATIONS (3crs/8wks)

UNDERSTANDING the BUSINESS ENVIRONMENT (3crs/8wks)

ORGANIZATIONAL CULTURE and LEADERSHIP (3crs/8wks)

GLOBAL COMMUNICATION in the 21ST CENTURY (3crs/8wks)

DYNAMICS of ORGANIZATIONAL COMMUNICATION (3crs/8wks)

MARKETING & DESIGN PRINCIPLES (3crs/8wks)

LEGAL and ETHICAL ISSUES in CORPORATE COMMUNICATION (3crs/8wks)

STRATEGIC COMMUNICATION (3crs/8wks)

PERFORMANCE MANAGEMENT ASSESSMENT II

CAPSTONE EXPERIENCE in CORPORATE COMMUNICATION (3crs/8wks)

Admission Requirements:

• High school degree or GED certificate.
• Minimum of 30 transferable credits (college-level coursework) from accredited, degree-granting colleges or universities. Official transcripts must be received from each institution.
• Overall cumulative GPA of 2.0 on a 4-point scale.*
• Minimum age of 23 years.
• Minimum two years of significant, full-time work experience.
• Two letters of recommendation from professional references.

* GPA less than required minimum may be considered for admission, by submitting a written request for conditional admittance from the Admission Review Committee.

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